She carried a storied house forward while keeping its bold spirit intact.
The family run house has become one of Switzerland most respected labels.
Founded in 2024, the circular-fashion brand turns discarded clothes and tree pulp into sleek, stretchy separates already beloved by editors and stars.
Once a specialist concern, sustainability has moved to the centre of how fashion thinks about itself. The industry that long...
She turned a family leather-goods house into one of fashion’s most cerebral forces.
The Swiss model and entrepreneur has built a profile well beyond the runway.
First introduced in 2019 and rooted in the house's 1970s archive, the clean-lined shoulder bag keeps turning up on the arms of the fashion set.
After seasons dominated by neutrals and restraint, colour has returned to the autumn wardrobe. The muted palettes that defined recent...
The Swiss house remains one of the country most recognisable names in luxury.
As the house marks its 75th anniversary, the in-demand actress fronts Le Parfum, extending Max Mara's quiet-luxury identity from the coat to the bottle.
As the season turns, a new silhouette is emerging, one that reconciles two impulses long held apart. Autumn’s defining shape...
The waistline is on the move again. This time it’s dropping — from its usual navel height to a bold...



















